Motor Trade reports 4x4 values rising fast

Car Dealers are currently trying to satisfy demand within the used car sector for 4x4's. This is largely due to the poor weather conditions and potential for further extreme weather. The increase in demand and prices for SUV's continues unabated despite the increase in fuel prices to record levels.

At the beginning of 2011, 4x4 prices were increasingly faster than other sector of the used vehicle market. The fuel prices are having a limited impact in this area, because Diesel vehicles are outperforming their Petrol counterparts with the highest prices.

Should there be a further spell of bad weather the demand is expected to peak even further than current levels. Therefore dealers are finding it increasingly hard to satisfy customer demand for 4x4's despite increased fuel costs.

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Car Dealers launch VAT saving offers

To help encourage demand within the Motor Trade during the traditionally quiet first quarter, some manufacturers and car dealers are offering to absorb the VAT rise. When dealers opened for business they and their customers faced an increase in VAT to 20%, the highest rate since the introduction of VAT within the UK.

Already in 2011 Seat and Subaru have announced deals to absorb the cost of the VAT rise, when purchasing new vehicles. Many car dealers will be watching to see if this provides a significant boost to sales and may well follow suit.

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Car Dealers need to embrace electric cars

According to a recent industry survey many motor traders and car dealers have been hesitant to become involved in the electric car revolution. Whether electric cars really are the answer to 'green' car use, is still a subject of debate. However there is an increasing popularity with consumers, for both environmental and economic reasons.

Also the Motor Trade should keep site of the fact that electric cars will need much less dealer servicing than current vehicles with combustion engines. This will have a direct result on Motor Dealer revenues from servicing. The onus will move to the dealer to ensure that they provide a service that is compelling for drivers to require the dealer. This may involve maintenance for wear and tear on parts and safety checks on vehicles. It may transpire that to try and retain servicing incomes the car dealers may end up visiting the customer and providing a more 'bespoke' service.

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