Internet Marketing is becoming critical to Motor Traders

Much of the Motor Trade has been slow to harness the power of the internet, as a tool to drive new business, however this is rapidly changing. As consumer patterns are changing, prospective customers are increasingly likely to book vehicle servicing, repairs and purchase vehicles online. For those Motor Traders that have not already harnessed the power of promoting their business online, it is becoming increasingly important to drive visitors to their website - or be left behind by competitors.

In many other industries, but particularly insurance this transition is a familiar story. The insurance industry has been revolutionised by changing consumer patterns. If we look at the example of Motor Trade insurance, companies that haven't been able to gain a strong online presence have ceased to exist.

Although the Motor Trade has been slower to adapt to an online market place, a solid strategy for online marketing for Car Dealers, Mechanics and Valeters is becoming ever more important. The first place that a customer will research for your services are online. The actual purchase may happen on the phone, or face-to-face but the majority of customers will complete their research on the net. So whatever type of Motor Trade activity you are involved in, you should review your website and how prominently it appears within Google for your products and services.

Looking for cheaper Traders Insurance? Call us today on: 0845 434 7819 to find out how much you could save.